MG Labetti Associates is one of the few firms in the Philadelphia area, owner of which has a Bachelor’s Degree in Architecture and more than 15 years experience of working in this sphere of business, being a licensed contractor at the same time. MG Labetti Associates is a design and constructing firm that provides highly qualified services. Their sphere of activity is mainly architecture services, commercial and residential works such as general construction, lighting design, repairs, electrical, plumbing, HVAC servicing, and project management.
Before creating the main page design our specialists made a research to get a better comprehension of the position wich MG Labetti Associates takes on the market and understand their sphere of business, see competitors’ websites and check services they offer, and the main thing to understand was - who their clients are. It is necessary to know all these things before starting to develop a website, because the main business aims of future website are to help MG Labetti Associates find new clients through the Internet and have a good looking and user friendly website to introduce the company to the clients in the best possible way, to make clients see companies’ works and to make them be sure that that is the company they have been looking for! MG Labetti Associates’ clients are mainly owners of restaurants, commercial offices, residential clients, and ‘flip’ owners. So, our task was to create a design which all the future visitors of our clients' website will like.
We have our project manager worked with the business owner to get his preferences according to the future design of the site during the briefing. Summarizing the brief we can imagine how the site will look like after the developing process. Great attention was paid to the color scheme and blocks to be presented on the main page of the website - all the elements of design should be combined harmoniously on all the pages. During the briefing session client told which of our past works he like and also gave us examples of solutions he wants us to realize in this project for him.
The first thing is - page structured in square blocks. The laconic and intuitive design which will be easy to cooperate with for all the site visitors, what is more - it really looks great in a dark colors spectrum which we decided to use. Clients’ desire was to have some “wood” details so we decided to fulfill sites’ decoration with “wooden” background of a dark color wich combines perfectly with square navigation elements colored in “gold” to attract visitors' attention.
After a first look at the designed layout of the main page, it is clear that the company is expressing themselves as the ones you can rely on when you need any home design or construction works, and even when you are interested in unique luxury furniture or just need some repair services. Images for the main page was chosen to make visitors pay attention to a sphere of the clients’ business and services he offers.
Goal to achieve - was to show that MG Labetti Associates is working with wealthy clients who got generated taste and share the design ideas with the company owner. As a result expected, the main page design gives an impression of expensive and very attractive one.
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