The core idea of the project was to provide users with the opportunity to discover Philadelphia’s most recognizable buildings in a fresh, new way. We’ve created a completely immersive experience that give the audience a bird's eye view of Philly; therefore, allowing them to soar over Center City and enjoy one of America’s most iconic skylines.
After a short break, we took a look at the website and came up with a list of improvements. The design still had a crisp look, but lost its thin stylistic moments. Upon further observation, the website’s early version had excessively bright colors and unappealing fonts. Although these aspects seemed attractive, they became less eye-catching after some time; the website’s charm was gone. During the polishing phase, we simplified the design, removed some pages, and eliminated other unnecessary, bulky elements.
We focused on three main ideas to implement our concept and create the right atmosphere: floating clouds, immersive sound effects, and one little bird.
We used Google Earth and the 3D Ripper DX plugin to create 3D models of buildings throughout Center City. We chose 3D Ripper DX because it is a powerful tool that captures geometric figures, shaders, and models from anywhere. After the models were imported, we simply cleaned and rendered them. Each skyscraper is identical to it’s real structure including height and exterior composition. In the layout, you can see that the buildings are arranged with respect to their scale and proportions.
The site includes a mix of flexible grids, layouts, images, and intelligent use of CSS media queries. Each page of the site is responsive and looks good on all devices and different screen definitions.
I had a vision for my website based on my market and competition, Direct Line was able to help me to bring it to life while working around my schedule. They went above and beyond in the latter stages as I continued to have new ideas. I would recommend them to any company trying to generate more business from the web.
DLD helped make Speed Raceway the first Indoor Electric Go Karting facility in the country with Event Booking Online. It was a pleasure working with Ben, Anna and Greg. Excellent service, great price, top notch website design. Very creative thinkers.
Very happy with the finished product — everyone was helpful and delivered what they promised. Highly recommend!
I have been working with Direct Line Development for years now. I have worked with them on a large number of projects and have suggested the company to a number of friends. These guys know what they are talking about. Definitely my only choice when it comes to web and SEO. Definitely recommend!
I cannot recommend Direct Line strongly enough. This is an organization rarely found in the market today for any product. They are knowledgeable and provide fantastic customer service at incredible prices. In short, they offer price, quality and delivery - the holy trinity of value. They consistently under promise and over deliver. I would recommend them to any business looking to launch or revamp their web presence.
It was a great experience working with Direct Line Development. Their staff was helpful and responsive and the project they completed for us was exactly what we wanted! They even went above and beyond what we asked of them when they came out to take pictures as well as making certain that we did not lose our domain when we transferred to them. I would definitely refer them to any business!
I used this company to design my website. They were very professional. They were very responsive to all of my concerns. They did a great job.
Direct Line Development has been a godsend to us! We were previously working with another company who had just given up on us and refused to update or care for our website. Direct Line worked with us one on one to deliver a professional website that has an attractive modern look and is user-friendly. Since the website upgrade with Direct Line, we have noticed an increase in calls and website emails requesting reservations to our restaurant. We could not be more happy with their services and would definitely recommend Direct Line to everyone
I am beyond pleased with the level of professionalism, and the caliber of work produced by Direct Line Development in creating a landing page for my business. Anna walked me through the entire process, and offered honest, constructive feedback to help me make the best decisions regarding the final product. I would recommend using Direct Line Development for all of your business or personal web development needs
Everything works perfectly :) The website design is amazing, easy to understand and I am very satisfied.
The whole website looks very professional and I think this can help me gain more trust from my clients :)
Direct Line did a great job on adaptive design for our mobile and web site, the core for our donor communications.
With their templates, we are now able to keep our content fresh and continue to improve.
I'm extremely impressed with the customer service and the website redesign that DirectLine's developers have done for me. They were able to bring my vision to life in a short amount of time. Every email was answered in full and very quickly. All my customers love my new website and that's what is most important. My website became more useful, more informative, and completely adaptive. Today, most of my customers open my website from phones and tablets, so the adaptive design became a wonderful solution! Great customized CMS, beautiful pictures and videos.. You guys made a miracle happen for me!
They have absolutely helped my business grow. It takes work to get top placement on the internet. They helped with that. They helped to redo the web site and overcame obstacles that others could not overcome. I can say that this has worked for me and my business. This is an investment that I will get back in time and probably already have in the type of customers that find and hire me. Thank you Direct Line.
